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Where It All Began

Roast Clothing started on a birthday, out of pure, unfiltered banter. Hilton turned up with a hoodie for Bobby, with a QR code on it. One scan, and it linked to a roast page made just for the birthday guy. Those who saw the first scan erupted in laughter, and all of a sudden everyone was scanning and laughing. 
 
That single moment of ridiculous creativity from Hilton, Leigh & Rory sparked something. Alex automated the chaos. And just like that, Roast Clothing was born.

The Tech That Turns Chirps into Chic: Customised & Automated.

Every item you order, whether it’s a hoodie, tee, cap, or apron, is made-to-order with your own unique QR code, connecting to a personalized roast page just for your friend.

Here’s how we pull it off:

1. CHOOSE PRODUCT

You pick the item of clothing, and upload the high-res photo and custom roast message.

2. UPLOAD & CHIRP

Our system auto-generates a QR code that links to your friends auto-created custom Roast page.

3. WE CREATE & PRINT

We print that QR directly onto your garment, pack and send to you.

4. GIFT & ROAST

You gift your friend tgeir Roast item on their special day. Everyone scans, and your roast is the gift of the day.

Each roast page stays live for 12 months. We send you a cheeky reminder when they’re about to expire, think “Time for Round two?”

Our Mission

We’re not here to sell clothes. We’re here to manufacture moments.

Every Roast Clothing piece says:
 
“I know you. I rate you. And I’m going to roast you for life.”
 
We’re on a mission to create South Africa’s first QR cult brand, a community living for the scan, the roast, and the legend that follows.

Quality You can wear

We partner with premium  manufacturers. The clothing is real. The feel is premium. The vibe is chef’s kiss.
 
Roast Clothing QR Flame
 
You’ll see our QR flame and know that a roast is just a scan away. It’s cheeky, unexpected, digital art you wear.

Join the Roast Revolution

Roast Clothing isn’t just a brand. It’s a movement.
 
A gift you can’t get for yourself. 
A laugh that lives on.
 
Roast Clothing. Own the scan.

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You were so close to creating the most legendary gift ever.